Just about every marketing pro will tell you that your list of emails - past customers and leads included - is your key to growing your business and establishing more passive income.
How do you get more emails/people into your database?
As we walk around the conventions every year, we notice that most outfitters, guides and lodges offer attendees a way to stay connected...and usually its an offer to "Join our newsletter."
When we ask exhibitors what their "subscribe" rate is - it's usually about 30% (3 out of 10 people) - but what if you could increase that to 80%? Would that benefit your business? YES! Of course!
